Popular Articles

  1. Gradient Analysis

    A gradient analysis shows the rate of change of the priorities of alternatives with respect to the change in priority of one of the objectives.   Each gradient sensitivity is composed of: An objective on the x-axis -- which can be selected fro...
  2. Sensitivity analysis

    Most, if not all, decisions are made under uncertain conditions.  Sensitivity analysis is a technique used to determine how different values of an independent variable impact a particular dependent variable under a given set of assumptions.  It  is ...
  3. Counterproductive strategies

    To cope with the limitations of decision making, managers have resorted to various decision-making strategies, such as Intuition BOPSAT Rules of thumb Heuristics Simple tradeoffs Nutshell briefings Satisficing Misuse of numbe...
  4. Welcome Page

    Enabled by default, the Welcome page is the first page you'll see when you start an evaluation session.  This page can be customized by a project manager, which can help to inform participants about aspects of the decision.
  5. Scenario Comparisons

    Scenario Comparisons lets you view several scenarios side by side, making it easy to compare the alternatives properties, objective priorities, and constraints side by side. You can select the scenarios to display using the Scenarios drop-down: ...
  6. Groupthink

    Groupthink is a common pitfall in group decision-making and problem-solving.  People feel reluctant to present alternatives, challenge others’ opinions, or express their own opinions.  Conditions are ripe for Groupthink when one or more of these f...
  7. Endowment effect

    The Endowment Effect , an emotional bias, is the hypothesis that people will value something they already own more than a similar item they don’t own.  This happens even when there is no cause for attachment or even if the item was only obtained li...
  8. Head to Head Analysis

    The Head-to-head- analysis shows how Alternatives compare to each other with respect to an Objective. One alternative is listed on the left side of the graph and the other is listed on the right.  Down the middle of the graph are the objectives ...
  9. Absolute Measurement

    Relative measurement in AHP is performed by comparing two elements, e.g., objectives or alternatives, one to another; whereas absolute measurement is performed on each element, e.g., alternatives, one at a time.  There are several ways this is done ...
  10. Basic and Advanced Mode

    Basic Mode - A revised, simplified user interface. Advanced Mode - Advanced mode shows advanced option(s) on each screen.  This allows advanced users to go deeper into the application.  The left navigation is only displayed when this option is ...